Media Planner

Posted Apr 4      Lagos Mainland, Lagos, Nigeria

Performance and specifications

Job Type

Ad details

*Working with the client and the account team to understand the client's business objectives and advertising strategy;
*Liaising with the creative agency team, clients and consumers to develop media strategies and campaigns;
*Making decisions on the best form of media for specific clients and campaigns;
*Undertaking research and analysing data using specialist industry resources;
*Identifying target audiences and analysing their characteristics, behaviour and media habits;
*Presenting proposals, including cost schedules, to clients.
*Recommending the most appropriate types of media to use, as well as the most effective time spans and locations;
*Working with colleagues, other departments and media buyers either in-house or in a specialist agency;
*Making and maintaining good contacts with media owners, such as newspapers, magazines and websites;
*Managing client relationships to build respect and trust in your judgement;
*Proof reading advertisement content before release;
*Maintaining detailed records;
*Evaluating the effectiveness of campaigns in order to inform future campaigns.
Although this area of work is open to all graduates and those with an HND, the following degree or HND subjects may increase your chances:
*Business or management;
*Communication and media studies;
*English and journalism;
*Operational research;
*Commercial flair;
*Good interpersonal, negotiation and communication skills, for liaising with colleagues, clients and media owners;
*Literacy, for writing reports and presentations;
*Numeracy, for data analysis and negotiations;
*Strong analytical and organisational skills;
*Ability to work with IT resources such as databases and spreadsheets, for the collection and management of information;
*Capability to work effectively under pressure.
Interested applicants should forward their ,CVs name, qualifications, post applying for to the HR : cv. Donchest OR their mobile number in the message box or mobile number stated on this advert. Not abiding to this advice will lead to total disqualification. Only short-listed applicants will be contacted
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